Southwest Airlines Professional Communications Certification Practice Exam

The term that refers to communication between a business and its employees is internal communication. This type of communication is crucial for an organization's functioning as it encompasses all the exchanges of information that occur within the company. Internal communication includes memos, emails, newsletters, meetings, and any other forms of communication that keep employees informed about business developments, policies, and updates.

Effective internal communication fosters a positive work environment, ensures that employees are aligned with the organization's goals, and promotes collaboration across departments. By facilitating the flow of information, internal communication plays a vital role in enhancing employee engagement and satisfaction.

The other terms in the list refer to different aspects of communication. External communication involves interactions with stakeholders outside the organization, such as customers, suppliers, and the media. Interpersonal communication focuses on one-on-one exchanges between individuals, which can occur both inside and outside the organization. Corporate communication refers to how a company communicates with external audiences, encompassing branding, public relations, and corporate social responsibility initiatives.