Southwest Airlines Professional Communications Certification Practice Exam

What percentage of non-verbal cues contribute to the communication process?

1. 50 percent

2. 60 percent

3. 75 percent

4. 90 percent

The correct answer is: 75 percent

Non-verbal cues play a critical role in the communication process, significantly impacting how messages are received and interpreted. Research indicates that a substantial portion of communication is conveyed through non-verbal means, which include body language, facial expressions, gestures, posture, and tone of voice. The selection of 75 percent as the contribution of non-verbal cues is aligned with findings that suggest that a large majority of communication effectiveness relies on these cues rather than solely on the verbal content of a message. This understanding underscores the importance of being aware of one's own non-verbal signals as well as interpreting those of others, especially in professional settings, where accurate communication can impact relationships, clarity of message, and overall effectiveness. In the context of the other options, while 50 percent and 60 percent reflect a recognition of the importance of non-verbal communication, they underestimate its impact. On the other hand, 90 percent may overstate the case slightly, as some verbal elements remain crucial to the overall process. Thus, the figure of 75 percent serves as a balanced acknowledgment of the predominant influence of non-verbal communication in conveying meaning and emotions.