Southwest Airlines Professional Communications Certification Practice Exam

Which type of communication primarily involves the exchange of ideas through spoken words?

1. Verbal communication

2. Non-verbal communication

3. Written communication

4. Visual communication

The correct answer is: Verbal communication

Verbal communication is the type that focuses on the exchange of ideas through spoken words. This form of communication emphasizes clarity and the effective use of language to convey messages between individuals. It involves both the vocabulary used and the tone of voice, which can significantly affect how the message is received and understood. In many professional settings, verbal communication is crucial for meetings, presentations, and discussions, where immediate feedback and interaction can occur. Non-verbal communication, while also an important aspect of overall communication, relies on body language, facial expressions, and gestures rather than spoken or written words. Written communication involves expressing ideas through written text, such as emails and reports, while visual communication incorporates images, diagrams, and other visual aids. Thus, while all these forms are vital in different contexts, verbal communication is specifically characterized by the oral transmission of ideas.